KEY OF SUCCESSFUL

There are many factors that made Blythe doll is successfull. This is a good complete strategy that make Blythe to global brand.
  • High tecnology >>> Today have internet that can make people cennect and communicate together so this is the good way that Blythe show in the public in short time.
  • Product Strategy >>> Blythe's product is limited so when product is limited, demand would increase and agree to pay money with Blythe.
                                    >>> Creation different Blythe such as change eyes color, custom, rub skin
and dressing is better than competitor and interesting.
  • Price >>> Price that difference from competitor made Blythe doll whitin hi class more than general doll.